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	<title>Payments Views from Glenbrook Partners &#187; Carol Coye Benson</title>
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	<description>Views and Opinions about the World of Payments</description>
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		<title>It’s A Decoupled World</title>
		<link>http://paymentsviews.com/2011/12/08/it%e2%80%99s-a-decoupled-world/</link>
		<comments>http://paymentsviews.com/2011/12/08/it%e2%80%99s-a-decoupled-world/#comments</comments>
		<pubDate>Thu, 08 Dec 2011 16:11:38 +0000</pubDate>
		<dc:creator>Carol Coye Benson</dc:creator>
				<category><![CDATA[Carol Coye Benson]]></category>
		<category><![CDATA[Decoupled]]></category>
		<category><![CDATA[P2P]]></category>
		<category><![CDATA[Remittances]]></category>

		<guid isPermaLink="false">http://paymentsviews.com/?p=4462</guid>
		<description><![CDATA[I had the great good fortune on Tuesday to sit in on the first day of the annual conference of the Institute for Money, Technology and Financial Inclusion. IMTFI is housed at U.C. Irvine and led by anthropologist Bill Maurer. The mission is to support research on money and technology among the world&#8217;s poorest people: [...]]]></description>
			<content:encoded><![CDATA[<p></p><p>I had the great good fortune on Tuesday to sit in on the first day of the <a href="http://www.imtfi.uci.edu/imtfi_annual_conference_2011" target="_blank">annual conference</a> of the <a href="http://www.imtfi.uci.edu/" target="_blank">Institute for Money, Technology and Financial Inclusion</a>.  IMTFI is housed at U.C. Irvine and led by anthropologist <a href="http://www.imtfi.uci.edu/imtfi_people" target="_blank">Bill Maurer</a>.  The mission is to support research on money and technology among the world&#8217;s poorest people: those who live on less than $1 per day.  The Institute is funded by the <a href="http://www.gatesfoundation.org/financialservicesforthepoor/Pages/default.aspx" target="_blank">Bill and Melinda Gates Foundation</a> through their Financial Services for the Poor program.</p>
<p>IMTFI is building a network of researchers, often from smaller universities in the developing countries, who are doing a wide range of projects. It won’t surprise anyone to hear that a lot of the research revolves around the use of mobile phones for financial services. Mobile wallets are, in a variety of different configurations, providing access to bank account-like features (savings, transfers) to previously unbanked people.  These wallets are sometimes being offered directly by carriers, by carrier-bank JVs, by other non-banks and (in a few cases) by banks themselves.  The poster child of this world is the <a href="http://www.safaricom.co.ke/index.php%3Fid=250" target="_blank">M-PESA</a> product offered by carrier <a href="http://www.safaricom.co.ke/" target="_blank">Safaricom</a> in Kenya.</p>
<p><span id="more-4462"></span>Mobile wallets are springing up all over – literally it seems as if a mobile wallet scheme is either in the market or in some stage of planning in every country.  It was fascinating to talk to researchers who were looking into a variety of cultural, economic, regulatory, and technical challenges with these wallets.</p>
<p>Being exposed to the sheer volume of activity in mobile wallets in the developing world made me think more about cross-border remittances and the role these wallets will play in this sector of the payments industry.  I think the answer, over the long term, has a lot to do with the growing use of a “decoupled” payments model.</p>
<p><strong>Decoupled Defined</strong></p>
<p>At Glenbrook, we’ve been talking and writing for some time about the “decoupled” model in the payments industry.  We’ve used the term to mean a situation where a payment provider does two payments transactions (one between the payer and itself, another between the payee and itself) instead of facilitating a single, “end to end” transaction.  </p>
<p>Consider, as an example, a check written from a consumer to a biller – that’s an “end to end” (not decoupled) transaction.  If the same consumer goes to their online bank service, the bank does one transaction (a book transfer) to take money out of the consumer’s account and credit its own with itself.  The bank then does a second transaction (either an ACH or a check) with the biller: the consumer is not a party to this second transaction.  </p>
<p>Although it seems like this two-transaction model would be more complicated or costly, in fact it turns out that the two-transaction model offers the provider (the bank in this case) a lot of flexibility.  It can use different systems for the two transactions; it can vary timing to manage risk; it can aggregate one side of transaction but not the other.  It’s a great model.  PayPal uses this model; so does Western Union; so does Fiserv’s ZashPay (and most P2P schemes in the market).</p>
<p><strong>Cross-Border Decoupled</strong></p>
<p>So why am I talking about decoupled payments transactions in connection with cross-border remittances?   Because I think a version of this concept will work very well applied to these payments.  Cross-border remittances are mostly migrant workers sending money home.  The flows are talked about in terms of “corridors” – as any sender of money is normally only sending money to one person, in one country.  The send-country/receive-country pair is the corridor.  Historically, cross-border payments services targeting these corridors needed to solve the whole problem – collecting money from the sender and getting money to the receiver.  They did this, again historically, through a complicated set of agent relationships and/or deals with local banks or networks. </p>
<p>These transactions were generally executed on a decoupled basis (you can argue, in fact, that all cross-border transactions are handled on a decoupled basis).   But what I anticipate is that going forward, the actual business relationships will increasingly be decoupled as well.<br />
Imagine you are starting a payments service in a developed country to help migrant workers send money home to India.  You need to invest in market outreach to find the workers and figure out the ways you are going to enable them to fund their transactions.  But rather than needing to invest in an agent network in India, you can simply negotiate a deal with the Indian mobile wallet provider(s) that are serving the Indian market, and deliver the transactions into that wallet.  It will take time, of course, to work out the business structure of these deals (who pays whom? who does the FX?) but operationally, it should work really, really, easily.  Furthermore (and I’m going out on a limb here) I’d say that over time, regulators should embrace this approach, as it should reduce risk and cost to the consumers on both sides.  Of course, there will need to be some know-your-customer checking (on both sides) to ensure that schemes aren’t being hijacked for money laundering or other nefarious purposes.  But the good thing about the cross-border remittance market is that it is repetitive, so once the first transaction has cleared, subsequent ones should be easier.</p>
<p>The “decoupled business relationship” means that the receiving customer doesn’t have to know, or be involved with, the service the sender is using – and vice versa.  It should just work!  Long term, it may even alter the need for scale in this business – for example, a small, non-profit community group, serving migrant workers in a developed country, could, in theory, play in this game – or (perhaps more realistically) be a front-end for a larger bank or payments services provider, who negotiates the deals with the receive-side wallets.</p>
<p>It is interesting to reflect that it may be the activity in the developing world that spurs the developed world payments model to evolve.  What do you think?  Share your comments below!</p>
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		<title>Micro Merchants: P2P Squared?</title>
		<link>http://paymentsviews.com/2011/11/04/micro-merchants-p2p-squared/</link>
		<comments>http://paymentsviews.com/2011/11/04/micro-merchants-p2p-squared/#comments</comments>
		<pubDate>Fri, 04 Nov 2011 20:13:02 +0000</pubDate>
		<dc:creator>Carol Coye Benson</dc:creator>
				<category><![CDATA[Carol Coye Benson]]></category>
		<category><![CDATA[Intuit]]></category>
		<category><![CDATA[Merchants]]></category>
		<category><![CDATA[Mobile Banking & Payments]]></category>
		<category><![CDATA[Mobile Technology]]></category>
		<category><![CDATA[P2P]]></category>
		<category><![CDATA[Square]]></category>

		<guid isPermaLink="false">http://paymentsviews.com/?p=4440</guid>
		<description><![CDATA[I’ve been thinking a lot about the opportunities around helping micro merchants accept electronic payments. You know, your basic nanny/gardner/hot dog vendor/flea market vendor scenario. There are two competing emerging-payments approaches to this market. One is mobile card acceptance, as evidenced by Square, Intuit GoPayment, and many others. In this model, which “rides the card [...]]]></description>
			<content:encoded><![CDATA[<p></p><p>I’ve been thinking a lot about the opportunities around helping micro merchants accept electronic payments. You know, your basic nanny/gardner/hot dog vendor/flea market vendor scenario.</p>
<p>There are two competing emerging-payments approaches to this market. One is mobile card acceptance, as evidenced by Square, Intuit GoPayment, and many others. In this model, which “rides the card rails”, the merchant pays a discount fee, some portion of which stays with the acquirer, and some portion of which finds its way back to the card issuer through the mechanism of interchange.</p>
<p>The other approach is an electronic P2P payment, as evidenced by products such as Fiserv’s ZashPay and the clearXchange consortium (being formed by Wells Fargo, JPMorgan Chase, and Bank of America). In these examples, the two banks involved set their own prices to end customers – but there is no interchange mechanism to create, effectively, a minimum price to the receiving merchant. The odds are that many banks will not charge the receiving micro merchant for posting the transaction into their account – rather, it will be incorporated into the receiving merchant’s checking account “bundle”. (This is the way I expect consumers receiving this type of P2P payment to be treated.)</p>
<p>There is a third, hybrid model– represented by PayPal, American Express Serve, and a number of others. PayPal provides P2P payments both directly to end users and as a service to enable banks (and others, such as Discover) to do the same. PayPal, as always, has a unique angle to this. In their own core business, they are very good at identifying when a P2P transaction is to split a dinner tab or pay for a purchase – and then ensuring that fees are paid on the purchase transaction. Presumably (but I’m not sure on this) a similar tracking would be used when the PayPal capabilities are sold to bank partners to support P2P payments. I would assume that Serve will take their product in a similar direction. Of course, from the micro merchant&#8217;s perspective, this then becomes just another flavor of the card acceptance model.</p>
<p>I think the big question is whether or not the P2P model will eventually trump the card payment model. After all, the hot dog vendor would clearly prefer to pay nothing rather than a merchant discount fee. Or will the two models develop in tandem? Will some kind of service evolve (perhaps offered by Fiserv or clearXchange) to help banks using this model identify receivers as vendors – and enable banks to charge them? If not, it seems like money is being “left on the table”, as the expression goes.</p>
<p>What do you think? I’d welcome your comments.</p>
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		<title>Store As Browser: What I Want From NFC</title>
		<link>http://paymentsviews.com/2011/11/04/store-as-browser-what-i-want-from-nfc/</link>
		<comments>http://paymentsviews.com/2011/11/04/store-as-browser-what-i-want-from-nfc/#comments</comments>
		<pubDate>Fri, 04 Nov 2011 16:18:30 +0000</pubDate>
		<dc:creator>Carol Coye Benson</dc:creator>
				<category><![CDATA[Carol Coye Benson]]></category>
		<category><![CDATA[ECommerce]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Mobile Banking & Payments]]></category>
		<category><![CDATA[Mobile Technology]]></category>
		<category><![CDATA[O2O]]></category>

		<guid isPermaLink="false">http://paymentsviews.com/?p=4433</guid>
		<description><![CDATA[I want to be able to use my phone to tap a tag on a piece of merchandise at a store… and know that the item will be delivered to my home, and my card on file at the merchant be charged. I was in Macy’s yesterday, looking at bath mats – the line was [...]]]></description>
			<content:encoded><![CDATA[<p></p><p>I want to be able to use my phone to tap a tag on a piece of merchandise at a store… and know that the item will be delivered to my home, and my card on file at the merchant be charged. I was in Macy’s yesterday, looking at bath mats – the line was too long, so I walked away. But I would have tapped….</p>
<p>And I know, this is what Amazon and others enable if you scan the barcode. But why can&#8217;t I buy it from the merchant whose store I am in?</p>
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		<title>That’s More Like It:  NACHA Proposes Same Day ACH</title>
		<link>http://paymentsviews.com/2011/09/29/that%e2%80%99s-more-like-it-nacha-proposes-same-day-ach/</link>
		<comments>http://paymentsviews.com/2011/09/29/that%e2%80%99s-more-like-it-nacha-proposes-same-day-ach/#comments</comments>
		<pubDate>Thu, 29 Sep 2011 16:02:56 +0000</pubDate>
		<dc:creator>Carol Coye Benson</dc:creator>
				<category><![CDATA[ACH]]></category>
		<category><![CDATA[Banking Industry]]></category>
		<category><![CDATA[Carol Coye Benson]]></category>
		<category><![CDATA[NACHA]]></category>

		<guid isPermaLink="false">http://paymentsviews.com/?p=4328</guid>
		<description><![CDATA[NACHA, the ACH rule-making body that has often seemed like a rabbit among the lions, has stepped out aggressively with a request for comment on a proposed “Same Day ACH” service. As a long time admirer of the U.K.’s “Faster Payment” system (roughly analogous), I am delighted to see the prospect of a similar service [...]]]></description>
			<content:encoded><![CDATA[<p></p><p>NACHA, the ACH rule-making body that has often seemed like a rabbit among the lions, has stepped out aggressively with a <a href="http://nacha.org/news/newsDetail.cfm/RecentBusinessNewsID/250">request for comment</a> on a proposed “Same Day ACH” service.</p>
<p>As a long time admirer of the U.K.’s “Faster Payment” system (roughly analogous), I am delighted to see the prospect of a similar service arrive on this side of the ocean. The service would allow originating banks to submit either debits or credits (with some dollar limitations) and, significantly, require receiving banks to participate. This makes it a home run, especially in comparison to the Fed’s “Same Day ACH” pilot, which did not require receiving bank participation.</p>
<p><span id="more-4328"></span>The U.S. banking industry is unique in the world in its lack of concentration – our rough estimates show that the big three banks (BofA, JPMorgan Chase, Wells Fargo) account for only about a quarter of combined bank and credit union deposits. The only way in which all banks can participate in a new payment product, therefore, is if a 3rd party sets rules which they have to follow – getting banks to “opt in” is a non-starter. (In the U.K., this is actually how Faster Payments works – but they have many, many fewer banks.)</p>
<p>The service would operate along side the traditional next day ACH service &#8211; it would most probably be packaged as a premium service for originators. It would be extremely useful for bill payment and corporate trade payments. With some productization, interesting plays in eCommerce payments (some variant of SVP?) and P2P payments might be possible. It is unlikely to change how the bulk ACH payroll and preauthorized debit programs work.</p>
<p>There is nothing not to like about this proposal. Faster payments, less risk, happier customers – and the potential for originating banks to charge fees to originating customers. Ok, so some smaller banks are going to grouse about the cost of complying with the required receive-side. But the more imaginative of them will see the potential to offer new products to local billers and corporates. And I suppose the largest banks may worry that this dilutes their big-bank advantage (and direct routing arrangements) &#8211; but I hope they won&#8217;t oppose it.</p>
<p>Nice job, NACHA! Let’s hope the comments phase is successful.</p>
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		<title>It’s About Time: clearXchange and Bank P2P</title>
		<link>http://paymentsviews.com/2011/05/31/it%e2%80%99s-about-time-clearxchange-and-bank-p2p/</link>
		<comments>http://paymentsviews.com/2011/05/31/it%e2%80%99s-about-time-clearxchange-and-bank-p2p/#comments</comments>
		<pubDate>Tue, 31 May 2011 14:48:00 +0000</pubDate>
		<dc:creator>Carol Coye Benson</dc:creator>
				<category><![CDATA[Bank of America]]></category>
		<category><![CDATA[Carol Coye Benson]]></category>
		<category><![CDATA[JPMorgan Chase]]></category>
		<category><![CDATA[Mobile Payments]]></category>
		<category><![CDATA[NACHA]]></category>
		<category><![CDATA[P2P]]></category>
		<category><![CDATA[Wells Fargo]]></category>

		<guid isPermaLink="false">http://paymentsviews.com/?p=4188</guid>
		<description><![CDATA[I’ve been inundated with messages and calls from friends in the industry – including many Payments Boot Camp alumni – asking for an opinion on the significance of clearXchange, the P2P service announced recently by a collaboration of Wells Fargo, BofA, and JPMorgan Chase. I spoke on Friday with Mike Kennedy, head of Wells Fargo’s [...]]]></description>
			<content:encoded><![CDATA[<p></p><p>I’ve been inundated with messages and calls from friends in the industry – including many Payments Boot Camp alumni – asking for an opinion on the significance of <a href="http://clearxchange.com/">clearXchange</a>, the P2P service <a href="http://www.paymentsnews.com/2011/05/major-us-banks-form-p2p-payments-joint-venture.html">announced recently</a> by a collaboration of Wells Fargo, BofA, and JPMorgan Chase.</p>
<p>I spoke on Friday with <strong>Mike Kennedy</strong>, head of Wells Fargo’s Enterprise Payments Strategy group, and the chairman of the clearXchange board.</p>
<p><img class="size-full wp-image-4190 alignnone" title="logo_clx" src="http://paymentsviews.com/wp-content/uploads/2011/05/logo_clx.gif" alt="" width="284" height="53" /></p>
<p><strong>So What Is clearXchange? </strong></p>
<p>Using what is clearly a well-practiced metaphor, Kennedy said that clearXchange would be the “air traffic controller” for the banks.  One bank’s customer will use online or mobile banking to send a payment to another bank’s customer – and they will only need to know the recipient’s email address or mobile phone number. The clearXchange service will receive the instruction from the sending bank and look up the phone number or email address in its database.</p>
<p>It then does one of two things:  if the phone number or email address is already registered with clearXchange, it facilitates a payment transaction between the two banks, to transfer funds from the sender’s account to the receiver’s.  If the phone number of email address is not yet registered, the recipient gets a message, essentially saying “you’ve got money”, and instructing them on how to arrange for a deposit of the funds into their account.</p>
<p>The exact transaction flows and mechanics are not yet disclosed, but there are two important points.  One is that the financial transaction is between the two banks – clearXchange is not a financial participant.  The other is that it is an ACH transaction – the system which virtually all U.S. depository financial institutions participate in.  Given clearXchange’s stated intention of expanding the service to include other financial institutions, this seems to be a shrewd move.</p>
<p><strong>My overall reaction?  <em>“It’s about time”.</em> </strong></p>
<p>Banks in the U.S. have a powerful utility infrastructure in the ACH system – which they own and control.  Up until now, they have allowed third parties to use the system to effect P2P transactions – either as service providers to the banks themselves (Fiserv’s ZashPay, CashEdge’s Popmoney) or as competitors to the banks (PayPal).  All of these other services have used a model I think of as “dual ACH”:  an ACH debit transaction by which the service provider “pulls” money from the sender’s account, accompanied by an ACH credit transaction which “pushes” money to the receiver’s account. The service provider in the middle manages the risks (primarily of NSF in the sender’s account, but also fraud).  This dual structure is clumsy in comparison to the straightforward, “end to end” transaction which will occur with clearXchange.  (Note: some of these services also allow other funding sources, such as credit or debit cards.)</p>
<p>Why has there been so much delay in developing something like clearXchange?  After all, the Canadian banks introduced this more than five years ago (with Interac Online), and the ACH capability has been there basically forever.  I think the answer is a combination of previous lack of motivation (domestic P2P has a notorious “no business case” problem; neither senders nor receivers want to pay a transaction fee) combined by a reluctance among the large banks to cooperate with their competitors.  What’s changed?  I’d guess it is a newly awakened fear of nonbank competitors -  PayPal, keep in mind, registered more than 1 million downloads of their new iPhone App in the first three weeks after its release in April 2010.  The ease with which mobile consumers can use these apps was no doubt a contributing factor as well.</p>
<p>My interest in talking to Kennedy was twofold.  First, I wanted to understand the role of the intermediary company itself.  As Kennedy explained, it’s important to note that clearXchange is not a participant in the financial flow – that process is directly between the banks &#8211; thus the air-traffic-controller metaphor.  I asked about interbank compensation (interchange, anyone?).  Kennedy said that clearXchange does not, of course, specify the charges that either bank may (or may not) assess their customers.  Each bank will pay clearXchange a transaction fee, but clearXchange will not specify any bank-to-bank, interchange-like compensation in its rules.  “This is a different model” than a card network, Kennedy said.  However, like a card network, clearXchange will have rules that participating banks must comply with. I was curious about the situation in which an unregistered recipient of funds doesn’t respond to the “you’ve got money” message for a week or two.  Are the funds still secured from the sender’s account, and if so, how?  “We’re not disclosing that at this point”, Kennedy said.</p>
<p><strong>What’s Next?</strong></p>
<p>My second interest was in how the service might be extended in the future.  I’m particularly interested in the use of a service like this for payments to micro-businesses.  Both CashEdge and Fiserv are promoting their services as a good way to pay the nanny/gardener/flea market seller/Craigslist seller.  With no network interchange built into any of these services, it seems unlikely that the recipient of funds in these situations would pay anything like a merchant discount fee:  it is far more likely that the recipient would pay nothing, or perhaps a simple deposit transaction fee to their bank.  This positions all of these services as directly competitive with the micro-merchant card acceptance services such as Square.</p>
<p>Think about it:  if you are a hot dog vendor on a New York City street corner, would you rather get a clearXchange transaction for free, or a card swipe for 2.75%?  Kennedy was clear in saying that the banks participating in clearXchange were firmly focused on the P2P use case to start with.   I got the same answer when I asked about connecting a sender in a clearXchange bank to a recipient participating in a P2P scheme in another country.</p>
<p>So I didn’t bother to ask the biggest question.  If this service really gets rolling, why can’t I use it at the point of sale to make payment to a merchant?  Especially if I’m a habitual debit card user – that is, someone who wants to pay out of “ready funds”?  That possibility, by the way, is particularly intriguing if the Fed’s “same day ACH” program takes off and gets decent adoption by the banks.</p>
<p><strong>Bankers Taking Action</strong></p>
<p>There are also interesting similar developments around the world.  Glenbrook partner Scott Loftesness noted the parallels to India, where the Reserve Bank of India is taking aggressive steps to ensure that banks stay central to payments:  they are supporting the bank-provided P2P Interbank Mobile Payment Service.  In the U.K., bankers have collaborated on the development of the bank-provided “Faster Payments” service, used primarily for bill payment and purchases.</p>
<p>As a former banker, it does my heart good to see banks stepping up the plate to take control and ownership of these types of payments.  This has been a big week for news in the payments industry – with the Google Wallet making a big, loud splash.  It’s nice to see banks using the power of their collaborative action to demonstrate that innovation can come from the bank side of the payments world as well.</p>
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		<title>Square at Times Square</title>
		<link>http://paymentsviews.com/2011/04/14/square-at-times-square/</link>
		<comments>http://paymentsviews.com/2011/04/14/square-at-times-square/#comments</comments>
		<pubDate>Thu, 14 Apr 2011 11:46:55 +0000</pubDate>
		<dc:creator>Erin McCune</dc:creator>
				<category><![CDATA[Bryan Derman]]></category>
		<category><![CDATA[Card Acceptance]]></category>
		<category><![CDATA[Carol Coye Benson]]></category>
		<category><![CDATA[Erin McCune]]></category>
		<category><![CDATA[Glenbrook Payments Education]]></category>
		<category><![CDATA[Square]]></category>

		<guid isPermaLink="false">http://paymentsviews.com/?p=4046</guid>
		<description><![CDATA[Glenbrook&#8217;s Carol Coye Benson, Erin McCune, and Bryan Derman are teaching one of our Payments Boot Camps in New York City near Times Square today. Just out the window we spy this:]]></description>
			<content:encoded><![CDATA[<p></p><p>Glenbrook&#8217;s <a href="http://glenbrook.com/about/carol.html">Carol Coye Benson</a>, <a href="http://glenbrook.com/about/erin.html">Erin McCune</a>, and <a href="http://glenbrook.com/about/bryan.html">Bryan Derman</a> are teaching one of our <a href="http://paymentsessentials.com/payments-boot%C2%A0camps">Payments Boot Camps</a> in New York City near Times Square today.</p>
<p>Just out the window we spy this:</p>
<p><img class="aligncenter size-medium wp-image-4047" title="SquareTimesSq" src="http://paymentsviews.com/wp-content/uploads/2011/04/SquareTimesSq-300x225.jpg" alt="" width="300" height="225" /></p>
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		<title>“Working the Connections” A Look at SunGard’s PayNetExchange</title>
		<link>http://paymentsviews.com/2011/04/01/%e2%80%9cworking-the-connections%e2%80%9d-a-look-at-sungard%e2%80%99s-paynetexchange/</link>
		<comments>http://paymentsviews.com/2011/04/01/%e2%80%9cworking-the-connections%e2%80%9d-a-look-at-sungard%e2%80%99s-paynetexchange/#comments</comments>
		<pubDate>Fri, 01 Apr 2011 20:30:25 +0000</pubDate>
		<dc:creator>Carol Coye Benson</dc:creator>
				<category><![CDATA[B2B]]></category>
		<category><![CDATA[B2B Payments]]></category>
		<category><![CDATA[Carol Coye Benson]]></category>
		<category><![CDATA[Commercial Payments]]></category>
		<category><![CDATA[Treasury & Cash Management]]></category>

		<guid isPermaLink="false">http://paymentsviews.com/?p=3992</guid>
		<description><![CDATA[Glenbrook Partners Erin McCune and Carol Coye Benson are on a mission to discover if the long-awaited  “tipping point” in B2B payments, signaling a world in which electronic payments are the norm, has finally arrived.  In pursuit of this, we’ll be interviewing solution providers over the coming months – let us know if you’d like to talk [...]]]></description>
			<content:encoded><![CDATA[<p></p><p><em>Glenbrook Partners <a href="http://www.glenbrook.com/about/erin.html">Erin McCune</a> and <a href="http://www.glenbrook.com/about/carol.html">Carol Coye Benson</a> are on a mission to discover if the long-awaited  “tipping point” in B2B payments, signaling a world in which electronic payments are the norm, has finally arrived.  In pursuit of this, we’ll be interviewing solution providers over the coming months – <a href="mailto:b2bpay@glenbrook.com">let us know</a> if you’d like to talk to us.  Interested in the B2B payments problem? <a href="http://paymentsviews.com/glenbrook-b2b-payment-provider-profiles/">Read </a>why we think the tipping point may be now, and see our target list of company interview targets.  And look at  <a href="http://paymentsviews.com/glenbrook-b2b-payment-provider-profiles/the-problem-with-b2b/">“The Problem with B2B”</a> to learn our thoughts on the myths – and realities – of why progress has been slow.</em></p>
<div>
<p>I spoke last week with <a href="http://www.sungard.com/financialsystems/aboutus/ourexperts/mikekresse.aspx">Mike Kresse,</a> SVP of Payment Services at <a href="http://www.sungard.com">SunGard Data Systems</a>.  Mike runs <a href="http://www.sungard.com/campaigns/fs/corporations/acrosstheecosystem/solutions/payments/supplierconnectivitypaynetexchange.aspx">PayNetExchange,</a> a product of SunGard&#8217;s AvantGard division. SunGard AvantGard’s history and sweet spot has been in enterprise treasury management – the complex systems that a large company runs to track and manage working capital and liquidity.  Several years ago, the company  decided to broaden this to include some of the “feeder functions” (my term) that impact working capital – and payments was an obvious candidate.  A series of acquisitions and internal development projects led to the PayNetExchange product which is now in the marketplace.</p>
<h4><span id="more-3992"></span>What PayNetExchange Does</h4>
<p>Kresse described PayNetExchange as “a B2B payments platform supporting check, ACH, wire and card payment types”. PayNetExchange can be thought of as front-end support: SunGard also has a product, called AvantGard Trax, which helps companies automate and centralize back-end payments processes.</p>
<p>SunGard sells direct to enterprises, or through banks as a white labelled product.  The product is buyer, or payer-centric – SunGard’s target customer is really the Accounts Payable director.  SunGard will take the entire “approve to pay” file, and execute the payments – including printing and mailing checks, sending out ACH payments and wires, and handling card payments (more on that last bit later).   Their goal, according to Kresse, is to “help corporations move from paper based to electronic payments, allowing them to shed the burden of managing paper, and allowing them to reach huge cost savings”.</p>
<p><img class="aligncenter size-medium wp-image-3997" title="Sungard1" src="http://paymentsviews.com/wp-content/uploads/2011/04/Sungard1-300x179.png" alt="" width="300" height="179" />Of course, as many enterprise payments managers, bankers, and B2B payments companies know, the problem with B2B payments is the difficulty in accomplishing that transition.  Reaching the “long tail” of the supplier list is the hard part – and this is where SunGard has chosen to invest resources.  Their product website says it all: the headline is “<strong><em>Supplier Connectivity via PayNetExchange</em></strong>”.</p>
<h4>Connecting Suppliers</h4>
<p>Like most B2B payments companies, SunGard has teams that will help their customers contact suppliers to solicit conversion to electronic payments.  But they have some additional, innovative approaches that are worth noting.</p>
<p><img class="alignright size-full wp-image-3993" title="MikeKresse" src="http://paymentsviews.com/wp-content/uploads/2011/04/MikeKresse.png" alt="" width="195" height="231" />First of all, they are all about <strong><em>optimizing conversion to cards</em></strong> as the first option offered to suppliers.  Card payments drive rebate revenue to SunGard’s customer – the payer.  (As background, the economic model of corporate card products takes some of the interchange received by the card issuer and “rebates” this back to the paying corporation – the B2B equivalent of consumer rewards.)  SunGard starts by taking the payer’s supplier list and matching it to the card network databases of vendors accepting cards.  They then go first after those vendors, trying to get card acceptance for payments from their client.  Kresse said that in a typical implementation for a new payer, this process can result in 20% to 30% of suppliers saying “yes” to accepting cards from their payer – without “terms compression”.  By that, he means that the paying company doesn’t need to promise earlier payment to get card acceptance.  That’s incredible!  That means that those suppliers are anxious enough to get away from receiving paper checks that they will accept the merchant discount fee on a card payment.</p>
<div>
<blockquote><p>This confirms several long-held beliefs of ours at Glenbrook.  First, that there is a willing market of pairs of want-to-pay-electronically and want-to-be-paid electronically enterprises,  just waiting to be “matched.”  There may be complicated issues that some payers and some suppliers need to have accommodated – but it’s not necessarily complicated for all enterprises!  Secondly, we think there is nothing like the prospect of revenue to give a payments implementation project the “energy” it needs to get going – and the enthusiasm of an Accounts Payables manager, who suddenly sees an opportunity for accounts payable to become a profit center is not to be discounted.</p></blockquote>
</div>
<p>There’s another interesting twist to their card payments approach.  Rather than simply implementing the buyer’s existing purchasing card program, they prefer to use one of their own issuing bank partners.  Their experience  has been that most purchasing card programs aren’t really optimally set up for accounts payable transactions.  Part of SunGard’s pitch to the paying customer is that SunGard can help them get the optimal rebate on card transactions.</p>
<p>SunGard has issuing partners that can offer multiple flavors of the virtual card model.  These include the “single use card number” model (supplier receives notice to initiate a card payment, goes to supplier portal and gets the single use number) and the “ghost card model” (each supplier receives their own permanent virtual card number and the balance of that card is manipulated based on the timing and the amount of each payment they receive). SunGard does not currently support the “buyer initiated” card payment model (in which the transaction is sent directly to the card network or to the supplier’s acquirer).  According to  Kresse, SunGard is concerned that the requirement for Suppliers to obtain a new Merchant ID (which is typical in this model) may represent too much of an obstacle to broad adoption &#8211; which is what they are trying to help their clients achieve.  They are keeping their minds open on this topic, however, as the industry evolves.</p>
<p>Their portal strategy is another clever bit of product design.  They have, of course, both a supplier portal and a customer/payer portal.   They link to a data warehouse, which is designed to hold full historical remittance data, made available to both parties.  The clever part is the social network aspects they are building in.  There are both supplier and payer lookup capabilities.  For example, a payer can look up a new supplier, to see if they are on the system – and then send an in-system invitation be paid electronically.  A supplier can do the same thing with a new customer.  SunGard will also do solicitation on behalf of their customer – for example, by printing a message directly on the check or remittance data, inviting the supplier to participate.</p>
<div>
<blockquote><p>I asked about the idea of a supplier checking an “anyone can pay me electronically” box.  This idea has been kicked around for a while – after all, why should a supplier have to individually agree to each payer?  But Kresse said that their research indicated that suppliers didn’t like this concept – that they wanted to evaluate each payer differently, and even configure options (payment deposit account, for example) differently for each customer.</p></blockquote>
</div>
<h4>What’s This Payment For?</h4>
<p>SunGard follows the basic playbook with remittance data – offering multiple options for download formats, email notification, etc.  Suppliers can ask that remittance data be included in an email (either as a primary or supllementary) method of receiving the data – Kresse indicated that this was a popular option.</p>
<h4>Revenue Model and Target Market</h4>
<p>SunGard’s revenue model is transactional – with a “pay as you go &#8211; no up-front capital investment” pitch to customers.  Part of their transaction model is a share of the card rebate revenue – an arrangement that keeps them properly motivated to convert those check payments to cards!  Kresse said that last year, the network processed $96 billion dollars and served over 350 payer customers.</p>
<p>Their target market is very broad – basically, all large and mid-sized enterprises and all banks.  They are having particular success, according to Kresse, in healthcare, university, and municipality verticals – but also finding traction in manufacturing, chemical, technology, and other verticals.  They white label to Tier 1, 2, and 3 banks.</p>
<h4>Future Directions</h4>
<p>Of course, I had to ask the mobile question (what payments article can leave mobile out, these days?).  Kresse said that mobile phones are an important consideration of the SunGard platform – particularly to enable remote second approvals of payments (or batches of payments) and as a method of delivering alerts if there is a problem transaction.</p>
<p>Finally, I asked Kresse if SunGard was supporting cross border payments.  The answer was “not right now”, but he noted that SunGard does support cross border payments through its AvantGard Trax Payments product. Their direct corporate clients seem to be “reasonably happy with services provided by banks”.  And their bank channel partners were emphatic in saying that they did not want help with this – that they (the banks) want to keep PayNetExchange separated from any cross border payment systems that they may have in place today.</p>
<p>Kresse closed by saying that he thinks the “giant” opportunity in the future will be to enable electronic B2B payments for SME’s. The question, he thinks, is how can you best get to a base of payers within these companies.  He sees lots of supplier side, but relatively few payer side solutions.  He’s clearly thinking about how the SunGard platform can be configured to meet these needs.</p>
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</div>
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		<title>“Show Me the Money” &#8211; The Intuit PaymentNetwork</title>
		<link>http://paymentsviews.com/2011/03/08/how-me-the-money-a-look-at-the-intuit-paymentnetwork/</link>
		<comments>http://paymentsviews.com/2011/03/08/how-me-the-money-a-look-at-the-intuit-paymentnetwork/#comments</comments>
		<pubDate>Wed, 09 Mar 2011 02:12:24 +0000</pubDate>
		<dc:creator>Carol Coye Benson</dc:creator>
				<category><![CDATA[B2B Payments]]></category>
		<category><![CDATA[Carol Coye Benson]]></category>
		<category><![CDATA[Commercial Payments]]></category>
		<category><![CDATA[Intuit]]></category>

		<guid isPermaLink="false">http://paymentsviews.com/?p=3951</guid>
		<description><![CDATA[Glenbrook Partners Erin McCune and Carol Coye Benson are on a mission to discover if the long-awaited “tipping point” in B2B payments, signalling a world in which electronic payments are the norm, has finally arrived.  We’ll be interviewing solution providers over the coming months – let us know if you’d like to talk to us. Interested in [...]]]></description>
			<content:encoded><![CDATA[<p></p><div>
<p><em>Glenbrook Partners <a href="http://www.glenbrook.com/about/erin.html">Erin McCune</a> and <a href="http://www.glenbrook.com/about/carol.html">Carol Coye Benson</a> are on a mission to discover if the long-awaited “tipping point” in B2B payments, signalling a world in which electronic payments are the norm, has finally arrived.  We’ll be interviewing solution providers over the coming months – <a href="mailto:b2bpay@glenbrook.com">let us know</a> if you’d like to talk to us. </em></p>
<p><em> </em><em>Interested in the B2B payments problem? <a href="http://paymentsviews.com/glenbrook-b2b-payment-provider-profiles/">Read </a> why we think the tipping point may be now, and see our target list of company interview targets.  And look at  <a href="http://paymentsviews.com/glenbrook-b2b-payment-provider-profiles/the-problem-with-b2b/">“The Problem with B2B”</a> to to learn our thoughts on the myths – and realities – of why progress has been slow.</em></p>
<div>
<p>In our inaugural B2B payments interview, Carol Coye Benson talked with <a href="http://about.intuit.com/about_intuit/executives/eric_dunn.jsp">Eric Dunn</a>, senior vice president for payment initiatives at Intuit, and responsible for the <a href="https://paymentnetwork.intuit.com/">Intuit PaymentNetwork</a> – a discreet but very interesting product focused on small business payments.</p>
<p>As all followers of the “long tail” school of product adoption know, small businesses are a (and possibly <strong><em>the</em></strong>) critical factor when you think about really solving the B2B payments problem.  Eric has a unique perspective on payments initiatives – both as a long time senior executive at Intuit, and during a recent ten year sojourn as a venture capitalist in Silicon Valley.  I was interested to hear how he has brought this perspective to the attractive, but often very frustrating, B2B payments arena.</p>
</div>
<p><span id="more-3951"></span></p>
<h4>What is the Intuit PaymentNetwork?</h4>
<p>The Intuit PaymentNetwork (IPN) is a new way for small businesses to get paid by other businesses or consumers.  (We’re focusing on the B2B piece for this article). A business supplier (or “payee”) can log in to its IPN account and send an invoice.  In Intuit’s admirable, no-jargon style, this is called “Request Payment”. The other business (the “customer/payor”) gets an email (“XYZ CO Requests Payment”) and can go online, following a link embedded in the email, and initiate payment. If the customer/payor does not already have an Intuit PaymentNetwork account, they are guided through simple steps to set one up.<img class="size-medium wp-image-3952 alignright" title="IPN Graphic 1" src="http://paymentsviews.com/wp-content/uploads/2011/03/IPN-Graphic-1-300x151.png" alt="" width="300" height="151" /></p>
<div>Behind the scenes, the actual payment is handled by two ACH transactions. Intuit generates an ACH debit to “pull” the payment from the payor’s account, and another ACH credit to “push” the payment to the payee’s account.</div>
<div>
<p>That’s the all-online scenario.  The killer application of this, however, is the integration into QuickBooks 2011.  A supplier using QuickBooks (there are millions of them) can easily send an invoice, in the form of an IPN Payment Request, from within QuickBooks.</p>
<blockquote><p>This integration alone is probably the single best move we’ve seen towards helping to solve the “long tail” problem.</p></blockquote>
<p><img class="aligncenter size-full wp-image-3953" title="IPN Graphic 2" src="http://paymentsviews.com/wp-content/uploads/2011/03/IPN-Graphic-2.png" alt="" width="450" height="382" /></p>
<h4>A Supplier-Side Solution</h4>
<p>Many B2B payments solutions start from the perspective of the corporate buyer/payor, not supplier.  This has some logic: the typical large-enterprise supplier payment function is a process controlled and carried out by the Accounts Payable (AP) department, which sets off the “check run” or “ACH run” (or, far less commonly, the “card run”) to initiate a batch of payments to suppliers.  The problem, of course, with many of these payor-side solutions is that AP departments tend to run out of steam on the whole process of setting up a supplier for electronic payments, once they get beyond that first tranche of big, important suppliers.  In other words, they never get to the “long tail”.</p>
<p><img class="alignright size-full wp-image-3954" title="Eric Dunn_Intuit" src="http://paymentsviews.com/wp-content/uploads/2011/03/Eric-Dunn_Intuit.png" alt="" width="193" height="284" />I asked Dunn why they had chosen a supplier-side approach instead.  The answer was simple: the motivation to make change, in his opinion, is all on the side of the supplier – the entity that is getting paid.  Businesses, as Dunn said, <strong><em>“are a lot more excited about software and technology that helps them get paid”</em></strong> than solutions that focus on paying.</p>
<p>Dunn observed that in the consumer bill payment arena (which he, and Intuit, know a lot about), “biller direct” solutions have been very successful.  These solutions bring a consumer to the biller’s website (often from a link in an email), where the consumer initiates a payment.  Intuit’s game plan, simply put, is to replicate the success of this model for small business supplier payments.</p>
<blockquote><p>This makes a lot of sense to us.  At Glenbrook, we work closely with eCommerce merchants who are evaluating and implementing various “alternative” payments solutions.  It has been our observation that solutions that help merchants sell more trump, hands down, solutions that offer merchants a way to reduce the cost of payments.  In the B2B world, this would translate to “a solution that helps suppliers get paid faster will trump a solution that helps a customer automate their processes”.</p>
<p>By the way, an amusing side note is that this version of IPN, at any rate, only allows a customer to pay the whole invoice – frustrating attempts by the customer to short-pay the bill (for reasons legitimate or not) – another feature a supplier will love.</p></blockquote>
<h4>Business Model</h4>
<p>IPN has a simple revenue model: 50 cents per transaction, charged to the supplier.  When asked, Dunn agreed that there is conceivably some float – but that “we’re not counting on that.” A key part of the business model, of course, is risk management; specifically the risk that the debit transaction (pulling money from the customer/payor) either bounces or is fraudulent.  To date, Dunn says, they are very happy with their risk management results.  IPN is leveraging Intuit’s considerable expertise in small business credit and risk management, honed through their years as a small business ISO in card acceptance (Intuit Payment Solutions).</p>
<p>Intuit can, of course, manage the relative timing of the two ACH transactions in order to control these risks.  They have built a sophisticated model that looks at attributes of both parties, the velocity and amount of the payments, etc. in order to calibrate for risk.  Even with the introduction of occasional delays to reduce risk, Dunn observes that IPN has been very successful in delivering payments faster to the supplier/payee than they had been getting paid before – a key element of the value proposition.</p>
<div>
<blockquote><p>One part of IPN’s design helps both Intuit, in terms of risk management, and also the suppliers/payees and customers/payors themselves.  When small businesses register for an IPN account, they provide the bank details necessary for the ACH transactions to be effected.  But they give this information only to Intuit – not to each other.  This helps solve a number of B2B problems.  Payors don’t need to worry about exposing their bank accounts to unauthorized debits – Intuit will only debit the account with explicit instructions from the payor, and the payee never even sees the bank data.  Payors avoid the problem of having to obtain and safely store payee bank data.  Finally, a business can change their bank relationship without having to update records at all of their counterparties. <strong> </strong></p></blockquote>
</div>
<h4>Road map – Future Plans<em> </em></h4>
<p>I asked Dunn about plans for expansion of IPN.  He said that the immediate next step is to connect their customers with other sources of payments that are directed toward small businesses.  One source is bank payment networks &#8211; for example, payments made by small businesses through their online banking system (another business, by the way, that Intuit is in).  Another important source are the payments made to small businesses by large businesses.  This is more complex, as tackling this runs right into the AP process issue: obviously, a very large business is unlikely to welcome email “Payment Requests” from a small business as it would be an annoying fragmentation of their standard processes.  Dunn thinks that Intuit may approach this from large businesses side – perhaps by taking steps to expose (with Intuit customer consent, of course) Intuit’s network of electronically enabled suppliers.  They are talking to NACHA and several industry vendors who are thinking about B2B directory ideas.</p>
<div>
<blockquote><p>By the way, one minor feature of the IPN really caught my eye.  IPN allows the supplier/payee to attach a document to the Payment Request.  It’s easy to imagine that a small business might have an invoice that has some complicated document behind it, explaining the details of the charge.  Rather than trying to insert this information into the invoice (or force it through the ACH system, CTX-style), how simple just to have a PDF attachment – something that any small business would intuitively understand.</p></blockquote>
</div>
<p>Intuit is also working improving the “receiver experience.” They are learning, says Dunn, from larger biller direct companies who have developed best practices to drive adoption of electronic payments.  One example is when the customer/payor, who is receiving an IPN Payment Request, does not already have an IPN account.  Intuit wants to add a “guest payor model” or a light-weight alternate process.  The idea is to simply enable a one-time payment (rather than “sign up for our network”) and then ask the payor if they want to “save this information” for future payments.</p>
<p>Of course, you can’t talk about payments these days without using the “m word.” Intuit has a company-wide “global, mobile, social” strategy.  So I asked Dunn whether there was a mobile factor in IPN.  He said “mobile plays across everything Intuit does &#8211; mobile card acceptance, mobile features on the payor side, etc.” and he explains that they are testing a variety of mobile add-ons to IPN as a part of this process.</p>
<h4>Results to Date</h4>
<p>I asked Dunn about IPN’s progress.  Although they don’t disclose figures, he did say that not only are they happy with the results thus far, but that adoption is increasing strongly month on month.  Accountants, he said, are early adopters of IPN – something that has often been true of new QuickBooks functionality.  <strong> </strong></p>
<p>Dunn anticipates a “multi year process to automate business payments – and one that will require multiple product iterations.” But it is clear that he sees a fundamental change in behavior going on at small businesses.</p>
<div>
<blockquote><p>From my perspective, IPN looks well poised to tap into that behavior change.  The focus on suppliers, in particular, is a good.  After all, small business owners are always thinking <strong>“Show Me The Money”</strong> – and IPN is a way for them to ask, politely, that their customers do this.</p></blockquote>
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		<title>Survey Results: U.S. Market Contactless Terminal Penetration</title>
		<link>http://paymentsviews.com/2010/07/25/survey-results-u-s-market-contactless-terminal-penetration/</link>
		<comments>http://paymentsviews.com/2010/07/25/survey-results-u-s-market-contactless-terminal-penetration/#comments</comments>
		<pubDate>Sun, 25 Jul 2010 18:59:47 +0000</pubDate>
		<dc:creator>Carol Coye Benson</dc:creator>
				<category><![CDATA[Carol Coye Benson]]></category>
		<category><![CDATA[Contactless]]></category>
		<category><![CDATA[Credit Card Issuers]]></category>
		<category><![CDATA[ISOs]]></category>
		<category><![CDATA[Mobile Banking & Payments]]></category>
		<category><![CDATA[Point of Sale (POS)]]></category>
		<category><![CDATA[Research Round Up]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://paymentsviews.com/?p=3375</guid>
		<description><![CDATA[Last week we asked readers to help us capture a snapshot of U.S. market contactless/RFID terminalization. We were pleased to get 43 brave souls to respond. Here are the (admittedly anything but scientific) results: We also asked respondents to identify themselves by role. Not surprisingly, the average optimism was higher among POS vendors and card [...]]]></description>
			<content:encoded><![CDATA[<p></p><p>Last week <a href="http://paymentsviews.com/2010/07/19/your-views-on-contactless-pos-deployments-in-the-usa/">we asked readers </a>to help us capture a snapshot of U.S. market contactless/RFID terminalization.  We were pleased to get 43 brave souls to respond.</p>
<p>Here are the (admittedly anything but scientific) results:</p>
<p><a href="http://paymentsviews.com/wp-content/uploads/2010/07/USContactlessTerminalizationJuly2010.png"><span id="more-3375"></span><img class="aligncenter size-full wp-image-3377" title="USContactlessTerminalizationJuly2010" src="http://paymentsviews.com/wp-content/uploads/2010/07/USContactlessTerminalizationJuly2010.png" alt="" width="500" height="325" /></a></p>
<p>We also asked respondents to identify themselves by role.  Not surprisingly, the average optimism was higher among POS vendors and card networks than among merchant acquirers/ISOs.  But merchants themselves were relatively upbeat:</p>
<p><a href="http://paymentsviews.com/wp-content/uploads/2010/07/USContactlessTerminalizationJuly2010byRespondent.png"><img class="aligncenter size-full wp-image-3378" title="USContactlessTerminalizationJuly2010byRespondent" src="http://paymentsviews.com/wp-content/uploads/2010/07/USContactlessTerminalizationJuly2010byRespondent.png" alt="" width="229" height="333" /></a>Please share your comments below.</p>
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		<title>Memo to Bankers: A Customer is Someone Who Pays You</title>
		<link>http://paymentsviews.com/2010/05/15/memo-to-bankers-a-customer-is-someone-who-pays-you/</link>
		<comments>http://paymentsviews.com/2010/05/15/memo-to-bankers-a-customer-is-someone-who-pays-you/#comments</comments>
		<pubDate>Sat, 15 May 2010 23:08:46 +0000</pubDate>
		<dc:creator>Carol Coye Benson</dc:creator>
				<category><![CDATA[Banking]]></category>
		<category><![CDATA[Banking Industry]]></category>
		<category><![CDATA[Card Issuers]]></category>
		<category><![CDATA[Card Payments]]></category>
		<category><![CDATA[Carol Coye Benson]]></category>
		<category><![CDATA[Debit Cards]]></category>
		<category><![CDATA[Financial Regulators]]></category>
		<category><![CDATA[Regulatory Environment]]></category>

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		<description><![CDATA[The dramatic vote on the Durbin amendment is causing panic, again, among retail bankers – who were last shocked by the Fed’s overdraft ruling.  I wrote about that in November (Watch Out! Big Changes in Retail Bank Pricing Are Coming). I think the underlying problem that banks are dealing with is that too much of [...]]]></description>
			<content:encoded><![CDATA[<p></p><p>The dramatic vote on the <a href="http://www.paymentsnews.com/2010/05/sen-durbins-interchange-fee-amendment-passes-senate-on-64-33-vote.html">Durbin amendment</a> is causing panic, again, among retail bankers – who were last shocked by the Fed’s overdraft ruling.  I wrote about that in November <a href="../../../../../2009/11/13/watch-out-big-changes-in-retail-bank-pricing-are-coming/" target="_blank">(Watch Out! Big Changes in Retail Bank Pricing Are Coming)</a>.</p>
<p>I think the underlying problem that banks are dealing with is that too much of their retail customer revenue is hidden – that is, their customers don’t know they are paying it.  It seems to me that you really don’t have a customer unless the customer is making a conscious decision to pay you.  Otherwise, you have some other kind of business – sort of like a trading business.  There’s nothing wrong with that as a business – the problem is that if you fool yourself that your customer is “buying” your business, then your management framework is going to get seriously out of line.</p>
<p><span id="more-3251"></span>You can make an argument that retail bank customers do understand that they are paying for bank services – and I buy this, kinda, when it comes to the value of the balances in the account.  After all, one of the problems that retail bankers have is that customers already think they are paying with their balances (“they’re making money off me somehow”) and therefore don’t need to pay additional fees.</p>
<p>But there is no way that a customer believes that by using their debit card at Shop ‘N Cart they are compensating their banker for the bank account services they get.  So if someone takes that revenue away from the banker (or severely limits it – the likely impact of the Durbin amendment, if enacted), no customer is going to think “OK, that means I’ll have to pay more in fees somewhere”.  Instead, the customer is going to get very angry at the bank.</p>
<p>Retail banks are very customer-centric entities.  They have squads of marketing people surveying customer satisfaction and designing customer-attractive products.  They do care.  They just need to get brave enough to build a business based on getting customers to pay for what they value.</p>
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